Create a solidarity initiative in response to the catastrophe caused by the floods caused by the Dana with the sale of Christmas ornaments in the form of Orange to donate all the money raised and have the Valencian people especially present in every home.

We designed, created and launched a campaign that helped the Valencian people by creating a Christmas ornament in the shape of an orange, a symbol of connection and support that could be in two places at the same time, in every home and on a virtual map.

• Development of the project image, website, supplier management, production and assembly of the product, sales model and financial control and marketing and communication plan in less than 10 days.
• In 1 month, we managed to fill the map with orange, symbolically uniting all the hearts that showed solidarity.
• We managed to reach 787 households, in more than 10 countries and raise 18.4K

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